Hi Ace Ready Mix,
In this short-n-sweet video, you'll learn the level of your Google My Business game faster than you could smooth a driveway with a power screed. 

We're as easy to work with as 6in slump. Schedule a call at a time when you're not pouring. 

Transcription:

Hey, what's up, Ace Ready Mix!

Kyle with Steady Calls here.

I wanted to send you this video to make sure you're getting the maximum attention from your Google My Business Listing as possible. In this video, I'll show you three quick things:

First of all, the view of your Google My Business Listing as you normally see it and I want to add, show you some stats there.

And then, secondly, the view of your company across town and I also want to show you one technique that will help you be where you could be, okay? I would get your Google My Business where it could be so, alright?

Let's get started!

We're going to start by going off here. You're going to suit most people looking for concrete services use "Concrete Services Near" and it'll be "Me," right? I'm located in Northwest Iowa, so to pull up Sioux Falls, I got to do, I have to search "Sioux Falls, South Dakota," you know? So, it pulls up.

You're going to see a map similar to this. Sometimes, you're going to have an ad up here. Sometimes, you're going to have an ad down here. That ad is going to pull anywhere between 5 to 15% of the people looking for concrete service. Looking to spend money on their patios, driveways, foundations, those kinds of things.

But they're then 60 to 70% of the traffic, statistically is going to come down here and look at doing Amazon Analysis, basically, okay? This guy's got 2.8 reviews, 2.8 stars on his listing. He's got four of them on average of four of you out of the average there. Then, he's got, then this guy Northwest Concrete Cutting and Crane Service has 5, as a bunch of 5 star reviews.

Between these two companies, who would you go with? I mean from a viewer's standpoint, you know? Obviously, you're going to go with this guy here. I mean the debate is really and for this in this instance between Crump Concrete Construction LLC and Northwest Concrete Cutting and Crane Service because they've got 15 reviews and 4.5 stars.

And these guys got 6 reviews and 5 stars. I mean they're so that's really the closer debate. We got 5, 15% going to this ad, maybe a little more with the reviews there. And then, we've got 60 to 70% going to this part of the listing, the more trusted section because you can't just buy your positioning there, right?

And then, you've got then the rest of the traffic. The difference goes down here and checks out the organic results. So that's how that's the breakdown, that's the statistics here. Then, I want to show you my tool that enables me to see how your business listing comes up around town.

There's an assumption that your listing comes up the same way around town and it's not true, okay? So, let's look at Siouxland K & K, for instance. Around here, you can see that they come up pretty done well in the Southwest Corner or Southeast corner of Sioux Falls and out into Northwest Iowa, you know?

Just out on the South Dakota border, right? Canton Granite all that stuff. But out by Brandon, they start to lose it and then start by Linux, they start to lose it. But then, as you get into Sioux Falls Proper, they really don't do all that well. Because as we know, green does means you're getting, you have a high chance of getting the call.

But yellow means you're close to getting the call, but you're still not on, you're still below this into the "View All" section. But then, red and orange means, you've got a lot more work to do before you can actually show up and be visible to people looking for concrete services. So that's how this works specifically.

Now let's dive into your specific map listing and go from there, alright? Ace Ready Mix in Sioux Falls, this is your specific listing as it comes up over the City of Sioux Falls. As we said earlier, green means that you have positioned it to receive more calls in that area. If your listing is green like it is here, what that means is you'll come up here in position 1, 2, or 3.

In your case, it's 2 and 3, right? Now, so and that's good! Because then, you're positioning yourself to receive 33 of the 70 of people that are coming to these listings to get their concrete needs fulfilled, right? So then, we're going to go over, you know what? But see you, what I also mentioned in there was that the yellow areas are easiest to take over because you're closest to them, right?

Because you're closest to having that 3 to the 5 to the 3 is only 2 jumps, so there's not that long of a distance. How would you begin to do that? Well, just as there is with concrete finishing, there's a ton of different techniques. Like, when you're finishing concrete, you'll use all sorts of tools from floats to trowels to jointers to finishing brooms to Darby's.

You'll use a lot of different things. There's a lot of different optimization techniques to use. As well, when optimizing your Google My Business Listing. Here's a simple one that you can do in about 20 minutes with a lot of different images. So this is a tool called "GeoImgr," it's a free tool you can use.

They have a paid version that for allowing mass photos and bulk for what your needs are. You can easily do use the free version over here. We want to go and find. We want to upload an image first. And then, we're going to go to find a specific location in Sioux Falls that your listing needs to come up more in, right?

And then, we're going to tag it to the specific latitude and longitude, so Ace Ready Mix needs to come up more near Renner. Let's go by Renner because that's going to be the simplest way to do it. Because there's going to be there's a 5 there, if we go right up there, right above the 90 sign, we'll be good to go.

So, let's go over to the GeoImgr and let's go up to 90 and then, we go to here by Renner and Andy's Acres. That's where we're gonna want to be at. We'll go into here. We'll click on that area there and we'll have the location icon come up that'll give us the exact latitude and longitude of that specific location down to the up 10th decimal point.

With then, we need to change the make sure that the existing Geotags match the new ones because that's the location that we want to optimize the image for. We're going to go to " Write EXIF Tags" and now the image are is are the same 4361, 4361. Then, we're going to name it, so we want to name it.

Something that is descriptive of a job that we would have done there or want to do there or something like that. In this case, we're uploading an image of that of freshly poured or of a concrete parking lot. So that's what we're that's what we're going to name it here. Freshly Boarded Coffee Parking Lot so that's going to be important, I'll tell you why in a minute.

But then, you're going to need a lot put a lot of different services that you offer in this image description up to about 8, 9 words. And then, you're going to add a link to your link to either your website or your Google My Business Listing, okay? Then, you're going to download this image and move it up to your Google My Business Listing.

And then, once it's in there, Google is going to be like "Oh hey! There's a new image in here! Let's check it out!" So then, they're going to check out the latitude and longitude and say "Okay! Something happened here!" Just South of Andy's Acres out by Renner, right? So what happened?

Then, they're going to scan the document name and be like "Oh, okay! This looks like some freshly poured concrete happened over there a parking lot!" Then, they're going to know, they're gonna wonder who did this. Then, they're gonna zoom out and say "Okay! Well, clearly Ace Ready Mix provided the concrete here for this job!"

Because it's in this photo is in your or in their listing so that's kind of how the mind of Google works. It's a bit scary, but that's how it works so. Now, I've shown you one specific technique to optimize your Google My Business Listing, I expect you to use it. Secondly, I'd like to talk to you briefly about what Steady Calls does.

And the approach that we take to optimizing Google My Business list kind of a 10 000 foot view if you will, alright? Now, you've seen these three different things and you've seen just seen how you show up in normal Google My Business Listing around town. As well as, you know how you could also improve your listing if you chose to using the Geotag technique.

Now, I just want to tell you a little bit about how my companies, my company's Steady Calls helps companies in Sioux Falls. We service Google Map Business Listings so that Google comes to know you as in this case the concrete king of the space. Then, you got to imagine there's different ones that we do, you know?

You've got the concrete king, you got the HVAC king, you know? There's different ones that we do, so think. But what do we do with Google specifically, okay? You got to think of Google in this case like your forgetful sister or wife, you know? You the Geotagging is one way.

We send sticky notes to Google, reminding Google of your company's status inside of Sioux Falls, right? To stay at the top of your sisters or wife's mind, you go for. Basically, if you're telling your sister to do chores like we did when you were younger or you're still in the house or you know?

When you're trying to get your wife to remember to do something around the house that's been really bugging you. It's time to kind of reverse what stereotype is, but you know? Whatever you gotta continually remind them that you want to do something, maybe you want something done, you know?

Basically, that's what Steady Calls does with Google. We remind Google by pasting sticky notes all over your area, whether it's from Harrisburg all the way down to going Iowa, you know? It there's a whole bunch of areas around there that you, I don't know what radius of Sioux Falls you service.

But bottom line is I really appreciate your time here and please check out the attached Heat Map below, I've got it. You hit the blue button there and you'll be redirected to a page similar to this here. You'll be able to select your company like this if you click on the down arrow. You can either search for it up here or you can click on it and the map listing will adjust to that so to show off your company specifically. So, yep! Thanks for your time and have a great day!