Hi Advanced Concrete Construction, LLC,
In this short-n-sweet video, you'll learn the level of your Google My Business game faster than you could smooth a driveway with a power screed.
We're as easy to work with as 6in slump. Schedule a call at a time when you're not pouring.
Hey, what's up, Advanced Concrete Construction, LLC, out of Sioux Falls, South Dakota!
Kyle with Steady Calls here.
I wanted to send you this video to make sure you're getting the maximum attention from your Google My Business Listing as possible. In this video, I'll show you three quick things:
First of all, the view of your Google My Business Listing as you normally see it and I want to add, show you some stats there.
And then, secondly, the view of your company across town and I also want to show you one technique that will help you be where you could be, okay? I would get your Google My Business where it could be so, alright?
Let's get started!
We're going to start by going off here. You're going to suit most people looking for concrete services use "Concrete Services Near" and it'll be "Me," right? I'm located in Northwest Iowa, so to pull up Sioux Falls, I got to do, I have to search "Sioux Falls, South Dakota," you know? So, it pulls up. So, you're going to see a map similar to this.
Sometimes, you're going to have an ad up here. Sometimes, you're going to have an ad down here. That ad is going to pull anywhere between 5 to 15% of the people looking for concrete service, looking to spend money on their patios, driveways, foundations, those kinds of things.
But they're then, 60 to 70% of the traffic statistically is going to come down here and look at doing Amazon Analysis basically, okay? So, this guy's got 2.8 reviews, 2.8 stars. On his listing, he's got 4 of them on average of 4 of you out of the average there.
Then, he's got, then, this guy Northwest Concrete Cutting and Crane Service has 5 as a bunch of 5 star reviews. Between these two companies, who would you go with? I mean from a viewer's standpoint, you know? Obviously, you're going to go with this guy here.
I mean the debate is really and for this, in this instance between Crump Concrete Construction, LLC and Northwest Concrete Cutting and Crane Service because they've got 15 reviews and 4.5 stars, and these guys got 6 reviews and 5 stars. I mean they're so that's really the closer debate.
We got 5, 15% going to this ad maybe a little more with the reviews there and then we've got 60 to 70% going to this part of the listing. The more trusted section because you can't just buy your positioning there, right? And then, you've got then the rest of the traffic the difference goes down here and checks out the organic results.
So that's how that's the breakdown, that's the statistics here. Then, I want to show you my tool that enables me to see how your business listing comes up around town. And there's an assumption that your listing comes up the same way around town and it's not true, okay?
So, let's look at Sulan K & K, for instance. Around here, you can see that they come up pretty darn well in the Southwest corn or Southeast corner of Sioux Falls and out into Northwest Iowa, you know? Just out on the South Dakota border, right? Canton Granite, all that stuff.
But out by Brandon, they start to lose it and then start by Linux, they start to lose it. But then, as you get into Sioux Falls Proper, they really don't do all that well. Because, as we know green does means you're getting, you have a high chance of getting the call.
But yellow means you're close to getting the call, but you're still not on, you're still below this into the "View All" section. But then, red and orange mean, you've got a lot more work to do before you can actually show up and be visible to people looking for concrete services. So that's how this works specifically.
Now, let's dive into your specific map listing and go from there, right? Advanced Concrete Construction, this is your specific Google My Business Heat Map. This is how your listing comes up around the town or the city of Sioux Falls. They moved from town status a while back, didn't they? But that's how this all works.
You're doing well on this Northeast side of town, but as you go South and South and West things start to little go South for you, right? I'm not going to beat around the bush that way, but what I'm, what you can easily take over here is the yellow, okay? Yellow, when it starts getting orange and red, that takes a little bit more work.
But what you can easily take over is the yellow. How do you begin to take over this like out by Valley Spring, Renner, Cody, all that stuff here? I mean there's, I mean I'm not sure really how much there is out in granite. I've driven through there a few times, but it seems like a pretty, pretty small town, so best to focus there is not here, for now.
What I'm going to show you in this video is that there's one technique. It'll take about two minutes. It's called Geotagging, your photos before you put them up into your Google My Business Listing, right? We want to cut, we're going to add an image here, so we're going to click on this and then you're going to upload an image, right?
I've already done that save time, right. Time is money. And then, we want to your listing is struggling up here by Renner, right? So then, we're going to go into here and see, okay? You can use some help up in Renner and then you could also get out by Valley Spring. We're gonna focus on Renner for now, right?
We're gonna go back to Geotagging and we're gonna click on Renner. What that's gonna do is give me the specific coordinates: the latitude and longitude of that particular of just South of Renner between Renner and Andy's Acres.
That's going to give us the specific latitude and longitude of these areas. So what that is, what the next step is to write the "EXIF Tags." So, I've been writing tags for a while and I still couldn't tell you what that's an acronym for. But it's more of what the result is rather than just knowledge, right?
I could, you could spout off to me all about concrete and how the different properties of it, but it's more of about, okay? Can you smooth it out and make it look nice and stamp it up at the end, right? So that's more of what matters, so we're going to click "Write Tags" here and that's going to make my existing tags conform to the new Geotags there.
Notice both are 40, both match 4363, 4363, then we're going to name our document. We're going to name the image before we put before we download it. We're going to add freshly poured concrete because that's a concrete parking lot. So that's what we're going to describe it.
Add concrete in there and Google will know that it's a concrete. Google know that it's that the image is based on concrete. Then, you're going to add image description, add a few more keywords, add a link to your website. That'll help you out a little bit more, it'll be a little more bonus power for you.
So, let me download this and upload it to your Google My Business Listing. What that's going to do is then Google is going to come into your listing and be like "Oh okay! There's a new photo in here, so let's check it out!" They're going to scan it and they're going to get the latitude and longitude.
They'll be like "Okay! Something happened between Renner, it Renner, and Andy's Acres. Then, they're going to come through and be like "Okay! Well, what happened?" Well, somebody had somebody laid some fresh support concrete in there a concrete parking lot, right?
And then, what then, what's gonna happen is Google's gonna be like "Okay! Who did this?" - "Oh, Advanced Concrete Construction did!" So that's kind of the thought process that Google goes through when they have encountered new photos in their map, specifically, Geotagged photos.
So that'll begin to help you do that, that'll take about 20 minutes if you went through that tonight and uploaded all a lot of your images of jobs that you're proud of, maybe you got new equipment. You that would really help your listing out as you seek to expand down here into the down, down towards Harrisburg, and also take over the Western side of Sioux Falls.
So that's just one optimization technique. Let me walk you through the overall strategy that my company Steady Calls take when we go after Google My Business Listing, alright? Now, you've seen these three different things and you've seen, just seen how you show up in normal Google My Business Listing around town.
As well as, you know, how you could also improve your listing if you chose to using the Geotag technique. Now, I just want to tell you a little bit about how my company's, my company's Steady Calls helps companies in Sioux Falls. We service Google Map Business, map listings so that Google comes to know you as, in this case, the concrete king of the space.
And you got to imagine there's different ones that we do we, you know? You've got the concrete king, you got the, you got the HVAC King, you know? There's different ones that we do, so thank you! But what do we do with Google specifically, okay?
You got to think of Google in this case like your forgetful sister or wife, you know? The Geotagging is one way we send sticky notes to Google, reminding Google of your company's status inside of Sioux Falls, right? To stay at the top of your sister's or wife's mind you go for.
Basically, if you're telling your sister to do chores like we did when you were younger or you're still in the house, or you know? When you're trying to get your wife to remember to do something around the house that's been really bugging you. It's time to kind of reverse what stereotype is, but, you know?
Whatever, you got to continually remind them that you want to do something, maybe you want something done, you know? Basically, that's what Steady Calls does with Google. We remind Google by pasting sticky notes all over your area, whether it's from Harrisburg all the way down to Roanoke Iowa, you know?
There's a whole bunch of areas around there that you, I don't know what radius of Sioux Falls you service. But bottom line is, I really appreciate your time here, and please check out the attached Heat Map below, I've got it. You hit the blue button there and you'll be redirected to a page similar to this here.
You'll be able to select your company like this. If you click on the down arrow or you can either search for it up here or you can click on it and the map listing will adjust to that so to show off your company specifically. So, yep! Thanks for your time and have a great day!