Hi Alabama Concrete Co Inc,
In this short-n-sweet video, you'll learn the level of your Google My Business game faster than you could smooth a driveway with a power screed.
We're as easy to work with as 6in slump. Schedule a call at a time when you're not pouring.
Hey, what's up!
Kyle with Steady Calls here.
Say, I wanted to send you this video to make sure that you are getting the maximum attention from your Google My Business Listing as possible. In this video, I'm going to show you three different things:
First of all, how you normally show up in your Google My Business Listing. You're going to be familiar with this one, but I want to point out a few statistics.
Secondly, I want to show you how your company's listing shows up around town. I'm going to use a special Heat Map tool for this.
Thirdly, I want to show you where you could be and I will in doing. So, I'll introduce the purpose of Steady Calls, alright?
So, let's dive in into the first part: how your Google My Business Listing normally shows up and how it works, okay/
Number one, people searching for concrete services will search "Concrete Services Near _____," whatever location. In this case, you're in Rockford so that's what we're doing, right? Inside here, this is what's going to go down. Majority of people we're going to scroll down here and they're going to stop here.
Sometimes, you're going to have some ads up her. And in light of that, you're going to lose about 5 to 15% of people coming down. But 60 to 70% of people will stop at the Google My Business Listing. Then, the last few will go down here, but the majority come here.
In order to find all the Google My Business Listing, you got to click on "View All," but really hardly anyone does that statistically speaking. So, it's most important to be in these first three listings, right? So that's how you normally show up here.
So, let's go into part two where I show you how you show up around town.
To do that, I want to introduce a Heat Map tool, alright? Here's a Heat Map tool, right? This is what a friend of mine just finished this recently, was recently released. He's been working on it for two years, it's a Google approved service. What it does is it pulls Google My Business Listing data as if the person was searching from that certain area.
In this case, say, somebody was searching for concrete services near them and they fought and they were searching it from Sherland or Harrison area. Now, in this an Early Concrete Co Incorporated case, they would show up as 8, or 6, or possibly 3rd, if they're on the South side of Harrison.
So that's shows based on the location where somebody's searching from makes it different, makes a huge difference, for instance. Perhaps, Early, the owner of Early Concrete decides to come down here and he searched any. I have to be working on a job down here, just South of 75 and he searches, right?
Well, I want to write my Google My Business comes up, and so, he searches for it, and he comes up number one. Hey, we're doing pretty good around here, you know? But say, he has the office location is up here by the intersection of Highway 2, right? One then, near Rockton. Say, you don't say, he searches for his business over here.
Well, he comes up with, no, no, he doesn't show up because he's going to keep confronted with this type of deal, right? He's 1, 2, and 3, and then, he's gonna be number 9, which you click on the "View All" and then, go to the next page, but nobody really ever does that. He's not gonna be appearing there, right?
So that's what's going on, that's what a Heat Map tool does. In this next section, I want to show you how you specifically show up in Rockford, Illinois. Hey, Amigos Flat Concrete, let's dive into your listing specifically. So, you're already familiar a little bit with the Heat Map, how it works, you know?
Green's better than yellow, which is better than red, right? The more green you have on this map, the more money that your company will bring in. Why? Because the more green you get symbolizes how many calls you're going to be getting from people provided. You have a decent closed rate.
You're going to be able to get a lot more bids put out that way. And then, you, in turn, you're going to be able to close a lot more of business that way. Right now, the only thing you're coming up for as is just North of New Milford and we're just South of downtown Rockford, which is the number, which is the green right here.
But honestly, it's not that difficult to change these 6, 8, and 9. These single more single digit numbers to 2 to 3, and 3 and 1. how well if you go over to Geoimager (G-E-O-I-M-G-R). What you're able to do is Geotag the image to your specific location, right? So, the paint one of the paid features is the search function unless you're paying the however much it is a month to push that.
To be able to use that, you're not going to be able to make it that way. But what you're going to be able to do is go around go on the map and search for your specific location. In this case, you're cert, you're coming up well for just under New Milford, but it's right over here where you want.
To start getting your my business credentials laid out, so what you need to do is you're going to go into here and you're going to click on that specific location. So that the indicator or the icon comes up at the location. What that does? Then, is it changes the latitude and longitude and that'll in turn be coded into the image that you're uploading.
So, take a picture that you're proud of that you want to promote more and that perhaps of your new, your mixing truck, or your team, or your to some jobs that you've recently completed. Those different things, you know? So, put an image up here, it really doesn't matter what I've uploaded a parking lot here.
So then, you're able to, then, you're the more. We're gonna do is code these tags into that image, so then, what you're going to do is we're going to click "Write Tags." After you've named the image, so, what you're going to do is name. What I suggest is naming the what and where kind of function. What it is? Where it is?
This is a parking lot and where it is? It's between Rockford and Wilford, but we want New Milford. We want a more rank for Rockford, so we're going to go for Rockford and we'll do Illinois. And then, for an image description, if you have a website, or you can just simply link back to your Google My Business link there.
If you're linking back to your goal my business, what I would suggest doing is having a little description in there, like what the job was. This was a "20 Ton Pour at the Local Highschool" or something. I don't know, something like that. And then, what you would do is, then, you would link app, put your link in after that.
That gives Google some more information which Google likes to get more information. That's one of the things they really get off on. So then, inside here, you just click "Download" and then you're going to go to your Google. Log into your Google My Business Listing and then upload that image to there.
What that'll do is trigger whenever somebody searches for "Concrete Companies Near___." Let's go back over to here. I was there earlier, let's go back here Rockford, Illinois. What that will trigger is your company getting more of votes to come up in these coveted positions. So, 1, 2, and 3 because people are going to come down here.
Some of them are going to go to the ad, 5, 10, right? And then, maybe 15% even, but then, you got 60 to 70% are going to go to these listings here. Do the Amazon Analysis, no reviews, 3 reviews, no reviews. Probably, going to go for these guys. But you first need to have a shot at getting the customer.
You first need to be like Concrete Pros here. Maybe, you don't have a lot of reviews on your listing, but at least they're putting their name in the hat to be pulled up here and get some of the calls, right? That's where that's kind of where the next section is. How do you get there, right? So that's where my company Steady Calls comes in.
I want to drop it! I want to drop you more of us, just know give you some more on my company in this next section. Thanks, alright!
Now, you've seen where you stand against the dominant competition in Rockford. And so now, it's time to figure out, okay? Well, what does it take to become the Rockford Concrete King? Well, that's where Steady Calls comes in. How we help companies is that we service your Google My Business Listing so that Google comes to know you as the King of Rockford, Illinois whenever concrete services are searched for.
Think of Google in this case like your forgetful sister or wife. To stay at the top of their mind, you got to continually remind them that you of what you want them to do, you know? Your daughter doesn't empty the dishwasher when she should, or your son doesn't take out the trash, or your wife doesn't remember to lock the door when she comes in that night.
You got to continually paste sticky notes all over the house if you're more old-fashioned or you send them texts all the time, right? So, simply put that's what Steady Calls, my company does. We've pasted sticky notes or leave reminders for Google all over the place that you are the Rockford Concrete King and should rightfully come up there.
To find out more, you can scroll down the page and you'll see that we've included a button that says "See Your Heat Map." What happens then is, if you, when you click on that, you'll be come back to this style of page. And if you're not showing up here, then you, then what needs to happen is you need to come over here and click.
Clicking on the little down arrow and then, you'll search for your company there, so you're or you can scroll down to find it. So, say your Custom Concrete Coatings. What it'll do is flip the map rating, flip the map of information around, so it shows your company there.
You can also explore how you compare to other companies in the Rockford, Illinois area. So that's how this works, okay? Also, we've included a schedule down there for you to do. If you're interested in learning more about how Steady Calls can help your business, you can book a call with either Eric or myself or one other was on our team there. So, thank you for your time, and hope you have a great day!