Hi Ash Grove Cement Co,
In this short-n-sweet video, you'll learn the level of your Google My Business game faster than you could smooth a driveway with a power screed. 

We're as easy to work with as 6in slump. Schedule a call at a time when you're not pouring. 

Transcription:

Hey, what's up!

Kyle with Steady Calls here.

Say, I just wanted to send you this quick video to make sure you're getting the maximum attention from Google, Google My Business Listing as possible. In this video, I'll show you a few different things:

First of all, I want to show you how you show up normally in your Google My Business Listing and point out a few statistics there.

Secondly, I want to show you how you show up around Shreveport. You don't show up on the, in the, on the North side of Shreveport as you do on the South side. Yeah, it's not that's not the way, the Google Map are set up.

Finally, I want to show you using a special tool how you can, where you basically, how you can improve your specific listing.

So that's the way! We'll go, alright? So, let's dive in, shall we?

Alright, so what I've done here is search the most common term searching for concrete. If somebody's searching for "Concrete Services Near Shreveport," that means that they're wanting concrete services near Shreveport. I mean it's really that simple. If we look at your Google my, if you look at, these the way these Google Map listings come up. 

Sometimes, you're gonna have an ad up here. That's gonna take 5 to 15% of the people searching for this and take them to. And they're going to select that service provider who's running the ad 5 to 15%, but the majority of people will come down here and do their Google My Business Listing, right?

Anywhere between 60 to 70% of people will do that. Then, the rest will go down here looking for the ones in what we call the organic listings or the what normally shows up as a normal Google search results. So that's how, that's the breakdown 5 to 15% go to the ads, so your ad's either show up here or here.

60 to 70% of people will go to these Google My Business Listing. Why? Because they're trusted more than ads are. People see ads they instinctively know that somebody's buying a position there versus if you come down here. This means that people have earned that position, the company's earned that position, right?

And then, they come to these three positions here and do what I call an Amazon Analysis, where they look at, okay? Well, this Specialty Concrete Services has one star, right? So this doesn't mean that the company's a bad company. For instance, what it could mean is that they don't have reputation management service.

This is running right now. What that means is that they don't have somebody going out and collecting five-star reviews from their well-pleased customers. But anybody who's naively looking at this will think that there's that Specialty Concrete Services of Shreveport is a bad company.

That's just the way it looks right now versus if you look at. So, they got 1 star here versus 4.6 versus 5, so they got 10 star reviews there.  The 10, 5 star reviews there, they're looking very good, but these ones are a hair bit lower on their overall average. But they have 34 reviews there, so I mean it's going to come down between these 2 for this position to further who gets the call, right?

So that's how this is, that's how this is all laid out, so it's important to remember those statistics for later on. But let's move on to part two, okay? In this, I want to bring up a special tool that I use, right? This is called a Heat Map and what this Heat Map does is it gives a location-based data from Google, it's one of Google's trusted services.

A friend of mine just finished building this, but it took him two years to build it out. And now, it's this is what the result of this two years would work. What that, what this tool does is it's integrated directly with Google. So that means, it's pulling Google Maps data as if you were searching from Stonewall, or from Wascum, or Greenwood, or Willow Shoot, you know?

There's a lot of different, it pulls in like as if you were searching from that location? Why is this important because companies show up differently across town, right? What this means is that they're going to have one. Well, let's go to the color coded. Next, that's probably the easiest way to do it, so you can see there's green, yellow, and orange on this map.

Green is the best because it means that the company is showing up there, so this company, for instance, iConcrete Construction, right? So, iConcrete Construction means it's showing up. The green means it's showing up in these first three listings 1, 2, and 3. So that means that nobody, they don't to be found the company, doesn't have to.

Somebody doesn't have to go click on "View All" and look at the giant list of every Google Maps listing ever, right? So that's how that's what the green means. Now, the yellow means it's behind the "View All" button and the orange means it's on it's even farther back behind there.

What the yellow means, what the yellow indicates though is that there's it's not that difficult to transform that positioning into a green one. That's the difference between the green and the orange. And then, if you get up to 20, that means it's red and that's even worse. So that's the potential with it, it shows that there's a lot of potential for this iCon, for iConcrete Construction Shreveports listing, right?

So that's the way that's what it does. So that's how this listing tool works, right? And now, let's dive into your specific listing. Hey, Ash Grove Concrete Cement, Ash Grove Cement, let's dive into your specific listing now and we'll get someone you can know exactly what's going on and I'll even show you a strategy on how to begin to show up and visit in places that you're not currently.

As you know earlier, green is good. Yellow means you got a lot of potential. And orange, red means it's going to take a little more work to get you up to where you need to be. As you can see, you're showing up here on the Southeast corner of town by Wildoak and by Taylortown. I guess on the East side of Wildoak.

Then, it kind of differentiates and goes away, but what you've got a lot of potential to do here is come up in Keith's Ville and Wildwood South. You've got a lot of potential because right here. You're showing up on either side of Wildoak South, but you're not coming up in the middle of Wildoak South.

So, let's look at that what's a specific strategy, then you can take to begin to show up in those areas, alright? So, let's show you that now, okay? So, inside here, you've got a tool called Geoimgr (G-E-O-I-M-G-R), right? Then, inside this one, you're going to upload a photo by clicking this, right?

And that's how, so then, your photo is in here, right? This is a freshly poured, hopefully not done concrete job because it's not very well brushed on the top or anything like that. So then, you're going to go into here and the search box is a paid feature, but you can actually scroll around on this map without having to pay for anything.

We're going to go down to Wildwood South here, right? We're going to click on Wildwood South because that's where we want to pop up and then a little icon will come on there, right? And notice how we got the specific latitude and longitude marks. What that does is it comes into the tags.

And then, when we click "Write Tags," it'll actually embed these into code on the back of your photo. Now, that's pretty geeky, but you click "Write" and then you click "Download" and then you upload this image to your Google My Business Listing. What that'll do is when Google's robots go and go and go on and scan the back of this.

What they'll do is they'll read these tags and what that does is cue Google says "Hey, these guys actually do it!" They're doing, they're showing up here. They should show up here and it reminds Google to do that so that's how this works, right? I want to show you a different listing just, so you have some perspective on how this the listing works.

I'm not just yanking your chain by painting some listings different colors and what not you know paint by number that stuff. So, here's iConcrete Construction, it's not a rigged deal where you've got different ones. You mean you click on surface solutions. I've attached this map with the blue button below, so you can check it out for yourself.

But, so, it'll be live there, but what this does is it's a what it's pretty much a dynamic search. It'll look at from different locations so this is where iConcrete's certainly coming up right now. They've done a pretty good job on the West side of town being optimized for search. I'd come getting their listing optimized, so it actually appears.

Then, putting their name in the hat, so we'll have 33 chance, you know? 33, 33, 33 of getting the 60 to 70% of the traffic, so you know they're putting their name. Getting their name to appear a lot more because of that. So that's how this all, that's how this works. So, I just wanted to show you a different one, just, so you have some perspective.

But, let's dive back into here and we'll go over to Ash Grove. That's you guys, perfect, alright? So that's, this is how your listing comes up, but as we have this strategy here: The Geoimgr strategy. There's a ton of others that you will use to optimize your listing, so give schedule a call with us below, you know?

But let me tell you first of all kind of the overall strategy that Steady Calls takes to optimizing your Google My Business Listing, alright? Now, that I've gone through your specific listing, I want to tell you a little about Steady Calls, my company. How Steady Calls helps out companies is that we service your Google My Business Map Listing so that Google comes to know you as the King of Shreveport Concrete, right?

Think of Google in this instance like your forgetful sister, or wife, or daughter, you know? You constantly got to remind them of the tasks that you want them to do now. Take out the trash, did the dishwasher, you know? Or if, your wife's hanging around, you know? She's probably nagging you to do something, you know?

That's the way it always works. My wife's always nagging me to do something too, so, but that's basically what Steady Calls does with Google. Google is very forgetful of who's reminding who's really the best concrete company in Shreveport. So, Steady Calls will go in and remind Google by leaving sticky notes if you will through your Google My Business Listing all around your service area, right?

So that's what Steady Calls does. So say, for instance, let's look at, let's go back to this tool for a moment is where you've got. Say, you service this whole area, but you're not! Google doesn't currently recognize you in Keith's Ville, right? Or maybe, Taylor Town, right? What Steady Calls does is?

We'll go in and paste sticky notes in Taylor Town Louisiana and put in your name in there. And so then, when Google comes by and scans whatever means, we put it in there. As maybe that's that photo the Geotagged photo I showed you earlier. Then, we'll what that, what we'll do is, what that will trigger is Google see it real coming up with you on these first three listings after they get reminded enough.

That's that simply put, that's the way it works. In conclusion, I really appreciate your time. Please check out the attached Heat Map below. It's a blue button below and feel free to book a call with me or my team if when you're not pouring. So, usually, you there's an easy schedule appointment below. Thanks and I appreciate you! Appreciate your time!