Hi Butter’s Concrete,
In this short-n-sweet video, you'll learn the level of your Google My Business game faster than you could smooth a driveway with a power screed. 

We're as easy to work with as 6in slump. Schedule a call at a time when you're not pouring. 

Transcription:

Hey, what's up, Butter’s Concrete!

Kyle with Steady Calls here.

I wanted to send you this video to make sure you're getting the maximum attention from your Google My Business Listing as possible. In this video, I'll show you three quick things:

First of all, the view of your Google My Business Listing as you normally see it and I want to add, show you some stats there.

And then, secondly, the view of your company across town and I also want to show you one technique that will help you be where you could be, okay? I would get your Google My Business where it could be so, alright?

Let's get started!

We're going to start by going off here. You're going to suit most people looking for concrete services use "Concrete Services Near" and it'll be "Me," right? I'm located in Northwest Iowa, so to pull up Sioux Falls, I got to do, I have to search "Sioux Falls, South Dakota," you know? So, it pulls up.

You're going to see a map similar to this. Sometimes, you're going to have an ad up here. Sometimes, you're going to have an ad down here. That ad is going to pull anywhere between 5 to 15% of the people looking for concrete service. Looking to spend money on their patios, driveways, foundations, those kinds of things.

But they're then 60 to 70% of the traffic, statistically is going to come down here and look at doing Amazon Analysis, basically, okay? This guy's got 2.8 reviews, 2.8 stars on his listing. He's got four of them on average of four of you out of the average there. Then, he's got, then this guy Northwest Concrete Cutting and Crane Service has 5, as a bunch of 5 star reviews.

Between these two companies, who would you go with? I mean from a viewer's standpoint, you know? Obviously, you're going to go with this guy here. I mean the debate is really and for this in this instance between Crump Concrete Construction LLC and Northwest Concrete Cutting and Crane Service because they've got 15 reviews and 4.5 stars.

And these guys got 6 reviews and 5 stars. I mean they're so that's really the closer debate. We got 5, 15% going to this ad, maybe a little more with the reviews there. And then, we've got 60 to 70% going to this part of the listing, the more trusted section because you can't just buy your positioning there, right?

And then, you've got then the rest of the traffic. The difference goes down here and checks out the organic results. So that's how that's the breakdown, that's the statistics here. Then, I want to show you my tool that enables me to see how your business listing comes up around town.

There's an assumption that your listing comes up the same way around town and it's not true, okay? So, let's look at Siouxland K & K, for instance. Around here, you can see that they come up pretty done well in the Southwest Corner or Southeast corner of Sioux Falls and out into Northwest Iowa, you know?

Just out on the South Dakota border, right? Canton Granite all that stuff. But out by Brandon, they start to lose it and then start by Linux, they start to lose it. But then, as you get into Sioux Falls Proper, they really don't do all that well. Because as we know, green does means you're getting, you have a high chance of getting the call.

But yellow means you're close to getting the call, but you're still not on, you're still below this into the "View All" section. But then, red and orange means, you've got a lot more work to do before you can actually show up and be visible to people looking for concrete services. So that's how this works specifically.

Now let's dive into your specific map listing and go from there, alright? Butter's Concrete, so this is your specific Google My Business Listing. As you can see, you've got green here, which means that you're coming up right as to right North of Chancellor and possibly on the North, on the Northwest side of Linux.

But the rest of it is going to take some work to get up to and I'm not just yanking your chain on this one because it Butter's Concrete. And if we go to another one here, it's going to change over to C & H, Quality First. So, you can see that they're not, they're all different in that sense. So here is your listing. 

What this means is that you're not getting very many calls from the Sioux Falls area from your Google and Business Listing. Probably close to zero, if not zero, but outside Chancellor, you're getting some calls which is good, right? But how do you begin to make headway throughout here trying to start turning these yellows and oranges and even reds to green, all right?

So, there's many different techniques. You got to add, you can add posts. You can add photos. You can add pages to your website. There's a number of different things you can do to make your Google My Business Listing come up more often in front of people and have more opportunity to get more calls from customers.

Because if your listing comes up here, you're gonna be coming up in these three areas: listing 1, listing 2, listing 3, you know? A little bit's gonna go to the ad, but then the 60 to 70% is going to come over here, right? So, how do you move? How do you? But the question is how do you move from the red to becoming orange to becoming yellow to get even closer to becoming green?

Okay! So that's what I'm going to answer, but I'm going to give you a brief overview view of one technique here. So, it's this is a tool called Geoimgr (G-E-O-I-M-G-R). I'm going to show you this in about two minute overview, okay? So, first of all, you're going to upload a photo. I already did to save time but let's look at where your map needs some help.

We're going to start up here and we're going to work our way in. So, we want to go just on the West side of 29 right inside here. We're going to start moving inward here. I know there's not much over here, yet. But we want to build off of what you have and move it upwards towards you false.

So, we're going to go over here to the 29 sign and we're going to try to we're going to place a tag there that way, right? So, we're going to play how we're going to do that. We're going to go over to here and we're going to-. Once we upload our image, we're going to zoom out on this.

We're going to go down South towards Chancellor and we're going to go over here to 229 to the 29 sign here and we're going to start moving you inward. So, we're going to place a tag right here. It says Farmland for now but we're going to move you up and that's it's a process moving you upwards into Sioux Falls, right?

So then, we're going to take, then you see the launch the latitude and longitude markers here. And, we're going to make sure that existing Geotags match the new Geotags because the new is where we want to go. So, we're going to write the EXIF tags. And then, we're going to name our image and add our image description, add the word "Concrete" in here and, you know?

If you had a few words, that's bonus for you there! Because this is going to tell Google exactly what was going on here because they're going to come through here. And once you've downloaded this image and uploaded it to your Google My Business Listing, what they're going to do, what Google's going to come in and do and say "Okay, scan this, okay? Something happened just West of 29, South of Sioux Falls!" right?

Then, they're going to-, then they could come over here. Well, what happened? Well, somebody poured some fresh some of the poured some concrete out here, right? And then, they're going to zoom out and say "Okay! Well, who did this?" Then, they're going to realize "Oh, we're in these guys listing, so they must have done it!"

That's kind of the big picture on how Google is thinking through these Google My Business Listings, alright? So that's the big picture on how our one technique on how to optimize your Google My Business Listing. Hope that helps you. Now, I'd just like to talk a little bit about Steady Calls, my company, and how we help companies like yours to get optimize your Google My Business Listings, alright?

Now, you've seen these three different things and you've seen just seen how you show up in normal Google My Business Listing around town. As well as, you know how you could also improve your listing if you chose to using the Geotag technique.

Now, I just want to tell you a little bit about how my companies, my company's Steady Calls helps companies in Sioux Falls. We service Google Map Business Listings so that Google comes to know you as in this case the concrete king of the space. Then, you got to imagine there's different ones that we do, you know?

You've got the concrete king, you got the HVAC king, you know? There's different ones that we do, so think. But what do we do with Google specifically, okay? You got to think of Google in this case like your forgetful sister or wife, you know? You the Geotagging is one way.

We send sticky notes to Google, reminding Google of your company's status inside of Sioux Falls, right? To stay at the top of your sisters or wife's mind, you go for. Basically, if you're telling your sister to do chores like we did when you were younger or you're still in the house or you know?

When you're trying to get your wife to remember to do something around the house that's been really bugging you. It's time to kind of reverse what stereotype is, but you know? Whatever you gotta continually remind them that you want to do something, maybe you want something done, you know?

Basically, that's what Steady Calls does with Google. We remind Google by pasting sticky notes all over your area, whether it's from Harrisburg all the way down to going Iowa, you know? It there's a whole bunch of areas around there that you, I don't know what radius of Sioux Falls you service.

But bottom line is I really appreciate your time here and please check out the attached Heat Map below, I've got it. You hit the blue button there and you'll be redirected to a page similar to this here. You'll be able to select your company like this if you click on the down arrow. You can either search for it up here or you can click on it and the map listing will adjust to that so to show off your company specifically. So, yep! Thanks for your time and have a great day!