Hi Conner Concrete LLC,
In this short-n-sweet video, you'll learn the level of your Google My Business game faster than you could smooth a driveway with a power screed.
We're as easy to work with as 6in slump. Schedule a call at a time when you're not pouring.
Hey, Conner Concrete!
Kyle with Steady Calls here.
Say, I wanted to make this video for you to make sure you're getting the maximum attention from your Google My Business Listing as possible. So, in this video, I'll show you three different things:
First of all, I want to show you how basically, how you normally see your Google My Business Listing and I want to point out some statistics there.
Secondly, I want to show you how your company shows up around town using a Heat Map tool. So, this is the Heat Map tool here, right?
And then finally, what I want to show you is basically your specific listing and the one means and how you one technique on how you can start pulling showing up more in the different areas around town using a tool called Geoimgr, okay?
So this is that's how it all will play out here, alright? So, let's dive in.
First of all, we're going to talk about your Google My Business Listing, so we're going to talk get out of Sioux Falls here and we're going to go to Springfield Missouri, right? Search instead for "Springfield Missouri," so this is how your normal listings come up here, right? So, first of all, you have no, if you're gonna have an ad, you're gonna have it right up here or right up above your first listing there.
That's those are gonna take 5 to 15% of the traffic, statistically speaking. Once the that's done there, the next section is the Google My Business Listing section, you're normally gonna see these. So, 60 to 70% of the traffic looking for "Concrete Services Near Springfield Missouri" will come to this area and stop and find their business via what I call an Amazon Analysis.
So they're going to look at, okay, Liming Concrete's got 4.7 stars and they have 45 reviews. SMCS Springfield Concrete Services has 5 stars and they got well they only have 1 review with that. Selby's Concrete is a middle runner, they've got 5 stars and 6 reviews that are 5 stars. So that's the, so basically what's going to be between these two companies.
I would imagine because or sorry Selby's and Liming because they have a lot of reviews not quite as high, but they have a lot of reviews there. And Selby's has all 5 star reviews, but not as many. So, I would imagine the call is going to be between those two. But first of all, you have to get your listing to come up in these first three positions in order for you to even play the Amazon Analysis game with your customers or potential customers.
So, how do you begin to get your listing in there? First of all, you got to know where it is. So, what we do is we start our due diligence on every single one of these Google My Business Listings. We're using this Heat Map tool. Now, what this Heat Map tool does is it tells me how your business comes up around Springfield Missouri.
As you can see over by Turners, Selby's Concrete dominates that area with position number one. Now, but as you go North and as you go West, you have Selby's starts to lose it well as you go as you get closer to Willard and up by the airport, alright? So that's where this is the power of the Heat Map is.
It tells you that you don't appear the same ways around town. So that's how the Heat Map works, alright? So, in this next section, I want to dive into a specific listing and give you more specific details on how you would begin to change it, alright? Conner Concrete LLC, let's dive into your specific map listing here.
So, what I mentioned earlier is the yellow is gives you a lot of opportunity it singles opportunity because why you're not that far off from showing up? Because the green means that you're showing up in this area listing 1, 2, 3. And then, if you imagine going on and on 4, 5, 6, 7 all the way up to 7, you've got, you're not that far away from coming up here if you were to optimize your listing just a little bit more.
To do that, what I want to show you today is a tool called Geoimgr, alright? And that tool here is this one, so you go to just Google Geoimgr and it'll come up. So then, first of all, you're going to load up an image in here. You're going to click on it. Upload an image or click and drag it from a folder on your desktop or computer.
And then, what you're going to do is pull up the specific location that you want your Google My Business Listed to come up more as. So, let's look at your Heat Map here! And then, we notice that you have a strong stance here right underneath the central that you're Downtown in Springfield. So but you as you go North up by here to Highway 44, you start to lose it.
What we want to do is start to migrate up that direction, so we're going to look at Highway 65 and 44. That kind of intersection up there is where we're going to want to place our Geotag. So, we're going to come up here. We're going to zoom out here and we're going to go up here and we're going to go in, so we've got highway 44 and 65.
We're going to want to place our Geotag inside there. And then, we'll have the specific coordinates the latitude and longitude of that area of that location. So then, we're going to write EXIF Tags. We're going to name our image name. This your most profitable service, whether it's pouring concrete, whether you're supplying certain concrete products.
But name it your most profitable service then take your lower to your products. The product or lower tier services that's your don't make as much profit from and put them in here. 5 to 8 words up top here up and down under document name 5 to 10 words here. We don't wanna, we can overrun the bottom 1 but we don't wanna overrun the top 1.
So then, at the bottom 1, add a link to your website. It'll only help you then download the image and upload it to your Google My Business Section. Then, what you're going to do underneath this one is basically nothing. You're going to wait for Google to find your image in your Google My Business Listing.
They're scanning those like Vultures over Olympic Wildebeest, okay? So, basically, they're gonna want the minute you land an image up there or they may be the hour. They're gonna be like "Hey! Hey! We got an image over here! Let's check it out!" And then, their discovery team a.k.a. their robots will come out "Hey! Let's check it out!"
So, the robots will scan the longitude and latitude here, as well. So, they're going to say "Okay! Something happened on the Corner of 65 and 44. What's going on there?" And then, they're gonna look at, okay? Freshly poured concrete, okay? Something was done over here. The freshly poured concrete was done.
So then, who did it? Well, they're going to look back at the listing owner Concrete Conner or Conner Concrete LLC. And then, they're going to say "Okay!" Well, they're going to begin to associate your name and your company more and more with this area, right? More and more!
So then, if somebody searches in that area for concrete service, your name is going to come up more and more often the more that you do this. And, I'm assuming you have at least some videos or some photos of your crew at work, right? So then, you're going to be able to take those photos or if you have image it or have you have videos takes bunch of screenshots throughout the video.
Because then, each one of those counts is an image and you're able to do this. If you do this 81 times, it'll take you probably 2 to 3 hours to do it if you buy the paid version of this. But you can only do 15 images a day, otherwise, so 15 to 81. I mean, 15 it goes into 96 times. It'll take you a week to do this.
But if you add images to each one of these bubbles here, they're two and a half miles apart. What that'll do is give Google the cue that says "Hey! These guys cover the entire Springfield Area, not just this half or not just this side of this middle section up here where you're so close over in here!" You're, I mean it only takes you a few.
It only takes a few little pushes to get you up in that area and uploading optimized tagged images to your Google My Business Listing. We'll do that for you! So that's one technique among a lot of techniques that Steady Calls my company employs. So, let me tell you about the overall strategy that my that Steady Calls employs as we go after these Google My Business Sections, alright?
Now, you've seen the technique the easy technique of tagging your images and uploading them to your Google My Business Listing via Google via Geoimgr. So, let me dive in a minute to how Steady Calls helps companies optimize their listing, the bigger 10 000 foot view.
How we do this is we service your Google My Business Listing so that Google comes to know you as the concrete King of Springfield Missouri. Think of Google in this case like your forgetful sister, or wife, or daughter, or maybe that's sexist forgetful son, too. But anyway, to stay at the top of their mind, what we have to do is like my mom and my wife are both fairly forgetful.
Have to leave sticky notes all over the place so that they remember to do what I want them to do or what they need to do throughout around the house, right? Or, what my mom's going to give me a call at XYZ time, so I got to send her texts a reminder of this stuff, you know? So that's how it works. But basically, that's what Steady Calls does with Google because it has to be done.
Google is very forgetful. We paste sticky notes if you will via your Google My Business Listing all over your service area. For instance, if you service this whole area around Springfield, which you very well might, that's what will that's what we do. We pay sticky notes in each one of these areas.
Probably, even more, detailed than that because each one of these bubbles is 2.5 miles apart from the next one. What we'll go down is to a mile by mile grid or even closer than that, so because we can go. We can dive into a radius that's 0.5 of a mile or even a quarter-mile apart.
So then, we'll do, what we'll go through is paste sticky nodes in each one of those areas and over time not give it 3 to 6 months. Google will begin to recognize you as the concrete King of Springfield Missouri. So that's how this works. I really appreciate your time. Please check attach the attached Heat Map below.
I've been showing you up here, you can find via the blue button below. If your company isn't the first one to show up here, that's because there's a link up here that's just going to be specific to the company that was named here. You can find your company over here, wait, if you click on the arrow and then you can select your company by scrolling or by searching for the name, right?
So that's how you're able to do that. So, with that, have a great day and please feel free to schedule a call with my me or my team below and we'll run a specific Heat Map for your service area and for your company. It's focused on your specific company there. Takes us about 5 to 10 minutes to run. We can schedule a 15-minute call and we'll go from there. Appreciate it and talk to you soon!