Hi Design Crete,
In this short-n-sweet video, you'll learn the level of your Google My Business game faster than you could smooth a driveway with a power screed. 

We're as easy to work with as 6in slump. Schedule a call at a time when you're not pouring. 

Transcription:

Hey, what's up, Design Crete!

Kyle with Steady Calls here.

Say, I just wanted to send you this quick video to make sure you're getting the maximum attention from your Google My Business Listing as possible. In this video, I'll show you a few different things:

First of all, I want to show you how you show up normally in your Google My Business Listing and point out a few statistics there.

Secondly, I want to show you how you show up around Shreveport. You don't show up on the North side of Shreveport as you do on the South side. Yeah, it's not that's not the way the Google Maps are set up.

Finally, I want to show you using a special tool how you can where you basically how you can improve your specific listing.

So that's the way we'll go, alright? So, let's dive in, shall we, alright?

What I've done here is search the most common term, searching for concrete. If somebody's searching for "Concrete Services Near Shreveport" that means that they're wanting concrete services near Shreveport. I mean it's really that simple. If we look at your Google Map, if we look at, these the way these Google Map listings come up.

Sometimes, you're gonna have an ad up here. That's gonna take 5 to 15% of the people searching for this and take them to and they're going to select that service provider who's running the ad 5 to 15%. But the majority of people will come down here and do their Google My Business Listing, right?

Anywhere between 60 to 70% of people will do that, then the rest will go down here. Looking for the ones in what we call the organic listings or that what normally shows up as a normal Google search results. So that's how that's the breakdown 5 to 15% go to the ads, it adds, either, show up here or here.

60 to 70% percent of people will go to these Google My Business Listing. Why? Because they're trusted more than ads are people see ads. They instinctively know that somebody's buying a position there versus if you come down here. This means that people have earned that position the company's earned that position, right?

And then, they come to these three positions here and do what I call an Amazon Analysis where they look at, okay? Well, this Specialty Concrete Services has one star, right? So this doesn't mean that the company's a bad company, for instance. What it could mean is that they don't have reputation management service.

This is running right now. What that means is that they don't have somebody going out and collecting five-star reviews from their well-pleased customers. But anybody who's naively looking at this will think that there's, that Specialty Concrete Surfaces of Shreveport is a bad company. That's just the way it looks right now versus if you look at.

They got 1 star here versus 4.6 versus 4.5, so they got 10 star reviews there. The 10, 5 star reviews there, they're looking very good, but these ones are a hair bit lower on their overall average. But they have 34 reviews there, so I mean it's going to come down between these two for this position to further who gets the call, right?

So that's how this is, that's how this is all laid out, so it's important to remember those statistics for later on. But let's move on to part two, okay?

In this, I want to bring up a special tool that I use right, so this is called a Heat Map. And what this Heat Map does is it gives a location-based data from Google. It's one of Google's trusted services. A friend of mine just finished building this, but it took him two years to build it out, and now it's this is what the result of this two years with the work.

What that, what this tool does is it's integrated directly with Google. So that means it's pulling Google Maps data as if you were searching from Stonewall, or from Waskom, or Greenwood, or Willow Shoot, you know? There's a lot of different. It pulls in ever like as if you were searching from that location. Why is this important?

Because companies show up differently across town, right? What this means is that they're going to have 1. Well, let's go to the color coded. Next, that's probably the easiest way to do it, so you can see that there's green, yellow, and orange on this map. Green is the best because it means that the company is showing up there.

So this company, for instance, iConcrete Construction, right? So, iConcrete Construction means it's showing up. The green means it's showing up in these first three listings: 1, 2, and 3. So that means that nobody, they don't to be found the company, doesn't have to. Somebody doesn't have to go click on "View All" and look at the giant list of every Google Maps listing ever, right?

So that's how that's what the green means. Now, the yellow means it's behind the "View All" button and the orange means it's on it's even farther back behind there. What the yellow means, what the yellow indicates though is that there's it's not that difficult to transform that positioning into a green one.

That's the difference between the green and the orange. And then, if you get up to 20 that means it's red and that's even worse so that's the potential with it. It shows that there's a lot of potential for this icon for iConcrete Construction free force listing, right s? So that's the way, that's what it does.

That's how this listing tool works, right? And now, let's dive into your specific listing, alright?

Design Creative - Shreveport Louisiana, this is your specific Google My Business Listing. So, let's look at it here in a more close fashion. So, in just over the Red River National Wildlife Refuge, you're coming up as right. So, you're up by Barksdale there AFB and so that's the only place where your Google My Business Listing is coming up over the in the area of Shreveport.

So, but that's let's not lose hope here. You still have some yellow someone as I mentioned earlier. Yellow means that there's still an ease to get the get your company to show up on your Google My Business Listing, you know? Without having going through a lot more work, okay? So, let's go. Here's a simple method.

A simple tactic that you can employ to get to that to begin to out show up. Say, so, you've got some more customers out. You want to get more customers by the end by 49 and 523, you know? Between and Highway 1 there. So, say, you want to turn that 6 into a 3, alright? So, let's here's a specific strategy on how to do that.

So, you're gonna go to a tool called Geoimgr (G-E-O-I-M-G-R), right? And then, this one you're able to scroll around and find where you need to be. So, we would decided earlier that we want to be at this position right here, right in between there. So, we're going to put down our icon there, our location icon.

What that does is signal to this to show me the specific latitude and longitude of your Google My Business Listing of where you want your listing to come up, right? So, what this is going to do? Then, you're going to go over here and upload an image. So, you click that and an image. You're going to be able to select an image from your computer.

So then, you're going to be able to go over here. And then, you're going to see the a preview of the image here to make sure you have the right one. Now, this is of some relatively poorly done concrete. Hopefully, they're not done finishing it yet. But anyway, so then, you have the specific latitude and longitude of the new tags.

This will probably be blank for you because there'll probably be no tags on your image, right? So this is then, you're going to click "Write tags" and then you're going to have this both should be the same or they should. Then, you'll see the existing tags come up as these ones. So then, you're going to name your image.

And, as long as you put the word "Concrete" in there, I'll be satisfied, okay? We do more than that. But as long as you put the word "Concrete" in there and name, put some adjectives and adverbs before it like freshly poured concrete or something like that, that'll be okay. So then, you're going to add in the description.

Are you going to add a link to your website or to your Google My Business Listing? Whichever you prefer. But then, you're going to go download, and once you download it, you're going to upload it back into Google. Your specifically your Google My Business Listing. What that, what then Google's going to do is read it.

And when they when Google's robots scan the back of their scan the back of your image, what they're going to do is they're going to read the latitude and longitude. So, they're going to find this exact location, and then they're going to read concrete. And since it's on your Google My Business Listing, what they're going to come to the conclusion of "Okay! These guys have a picture of concrete and they're a concrete service doing business over here.

So that'll give that's what Google uses to trigger listings to come up in specific areas as this. So, listings 1, 2, or 3 to come up that way. If you have a signal by that, that's the way. That's what they're going to do. That's how they decide on who comes up in that area or one of the factors. Anyway, so this is your listing here.

Let's look at the overall town! Again, as you can see, you have a lot of potential to take over the Shreveport area. So, it does take some work to get on this. I mean there's things to do to tweak you, to add to your website, to pull this off here but it is possible. We've done it in different ways already.

So, what that means is that you know there's different tactics to employ throughout both adding pages to the website. Adding posts to the your Google My Business section. Adding additional posts to your website. Those different things, so there's a lot of different tactics to employ to do that, alright? So, now let's dive into exactly what Steady Calls my company does, alright?

Now that I've gone through your specific listing. I want to tell you a little about Steady Calls, my company. How Steady Calls helps out companies is that we service your Google My Business Map Listing so that Google comes to know you as the King of Shreveport Concrete, right?

Think of Google in this instance like your forgetful sister, or wife, or daughter, you know? You constantly got to remind them of the tasks that you want them to do now. Take out the trash, do the dishwasher, you know? Or if your wife's hanging around, you know? She's probably nagging you to do something, you know?

That's the way it always works. My wife's always nagging me to do something, too. But that's basically what Steady Calls does with Google is. Google is very forgetful of who's reminding who's really the best concrete company in Shreveport. So, Steady Calls will go in and remind Google by leaving sticky notes.

If you will through your Google My Business Listing all around your service area, right? So that's what Steady Calls does. Say, for instance, let's look at, let's go back to this tool. For a moment is where you've got. I say you service this whole area, but you're not. Google doesn't currently recognize you in Keithville, right? Or, maybe Taylor Town, right?

What Steady Calls does is we'll go in and paste sticky notes in Taylor Town Louisiana and put in your name in there. And so then, when Google comes by and scans whatever means, we put it in there. As maybe that's photo the Geotagged photo I showed you earlier. Then, we'll what that what we'll do is what that will trigger is Google see it real coming up with you on these first three listings after they get reminded enough.

That's simply put that's the way it works. In conclusion, I really appreciate your time. Please check out the attached Heat Map below. It's a blue button below and feel free to book a call with me or my team if when you're not pouring, so usually, you. There's an easy schedule appointment below. Thanks and I appreciate you, appreciate your time!