Creative Ways To Get High-end Remodeling Leads

You're likely looking for a niche if you work in high-end construction or remodeling. If you want to grow your business, you need more remodeling leads. One of the best ways for your business to succeed is to target a specific audience. We can help you achieve that. Hook, a hardworking digital marketing agency is here to help create a digital marketing strategy and SEO strategy which effectively targets your niche market. Steady Calls can help you get more leads.

We'll be breaking down the strategies every construction company should use to increase leads each day in this article.

High-end Remodeling Results Are Available With Seo And Web Design

Your long-term marketing efforts are the best place to start looking for leads. If a company wants to be able to compete with its competitors and become a top service provider, it will need to invest in its long-term marketing. Your online presence and digital marketing efforts are the most important. Are you investing in a high-quality website that will give your customers the confidence to purchase from you?

Create a High-Quality and SEO-Friendly Web Presence

It is essential to have an SEO-friendly site. However, your website can still look amazing. These are some of the elements you should include ensuring that your website is SEO-friendly so that more leads can be attracted to it.

  • There is a lot of content! Write between 500 and 700+ words per page. Google loves sites that have lots of content.
  • Headings that double as keyword-rich titles. Ensure that your site uses keywords relevant to your industry in all headings.
  • There is space for linking in your footer. You can offer links throughout your site in the footer. This is a great way of providing more resources and inbound links.
  • Inter-linking and navigation are as important as content silos. Create hubs for your website that link to other pages and services you offer. Google will see you as an expert in your field.
  • Blog pages for intention and pages of editorial type. These pages will increase site visitors' time, which in turn will improve your site's visibility.
  • Mobile optimization is key. - Nearly 90% of internet users access the internet via their smartphones.

These tips will make your website more successful from the first day.

What is SEO?

You may be wondering what SEO is all about if you haven’t read any SEO-related material. The practice of making your website and web presence searchable by Google and other search engines is SEO or Search Engine Optimization. This can be done by keyword targeting, regular content updates, and link building. To bring you long-term leads, SEO should be combined with web design. SEO can bring you more leads over 5 years than it does in 6-12 months. Here are the keys to a successful SEO strategy:

  • Set up your URLs correctly.
  • Create landing pages that are location- and service-based.
  • Create a keyword strategy to create an SEO blog.
  • In order to be a leader in your industry, you must consistently release new content.

Pay Per Click (PPC)

Pay-per-click is one of the fastest methods to find new remodeling leads. PPC allows you to target potential customers using online ads. For our clients, we use Google Ads and have seen great results. The difference between PPC and SEO can be summed up as: PPC is good for quick and calculated gains while SEO is better for long-term existential growth. Both will generate more remodeling leads. However, if you stop paying for PPC ads, you won't get any leads. You'll continue to reap the benefits of SEO even if you stop paying.

Referrals & Reviews

Referring to others and getting reviews is a great way of generating more leads. Although it can be hard to start a referral program, once you have one in place it will pay off with consistent business. These tips will help you start a referral program.

  • Set your goals.
  • You can list possible referral sources for customers.
  • Plan to reach out.
  • Find out your referral incentives.
  • Make sure to provide resources for customers.
  • Set up tracking.
  • Say "Thank you!"

It doesn't have to be complicated. It is easy to set goals, provide incentives, track your progress and see past customers become advocates for your business. It is important to remember that a referral program can only be successful if you do great work for your customers and leave them happy about your business.

Get More 5-Star Reviews

Many business owners struggle to get the highly sought-after 5-star review. It can be hard to get reviews for everything, from restaurants and bars to contractors and dental offices. The worst part? It's not getting great reviews. It's actually getting reviews. How can you get more reviews about your business? It's up to you to make it simple for your customers. These are some of the ways you can encourage customers to leave more reviews.

  • Incentives - Discounts or gift cards for local restaurants are great.
  • Ask - It's not uncommon for customers to forget to leave reviews. Ask them to review your next email.
  • Send customers a link - Customers might have difficulty finding the right place to review your company. Send them a link to make it easier!
  • You should be open to receiving reviews on various platforms, including Facebook, Google, and other industry-specific platforms.

Google Local Services (Google My Business)

It is essential to create a Google My Business profile to represent your company on Google My Business. A Google My Business profile can make the difference between customers buying from your company or a competitor. It can collect reviews and display contact information and addresses. When creating or editing this profile, make sure you have included all the information required. This will ensure that people searching for your business, or similar ones, can find you.

Media-based Advertising

Potential customers can also be reached via media-based advertising, such as radio, TV, and mailers. You can target potential customers by breaking down your niche and target market. Although radio is often overlooked, it has the potential to reach many customers.

We hope that you enjoyed the post and that it was a useful resource. It can be difficult to grow your business and bring in remodeling leads. We can help you get more leads! We are all about helping businesses grow their leads, online traffic, and profits through SEO and premium services.

Get in touch with us today for a conversation, we'd love you to join the conversation!