Hi Northwest Concrete Cutting,
In this short-n-sweet video, you'll learn the level of your Google My Business game faster than you could smooth a driveway with a power screed. 

We're as easy to work with as 6in slump. Schedule a call at a time when you're not pouring. 

Transcription:

Hey, what's up, Northwest Concrete Cutting!

Kyle with Steady Calls here.

I wanted to send you this video to make sure you're getting the maximum attention from your Google My Business Listing as possible. In this video, I'll show you three quick things:

First of all, the view of your Google My Business Listing as you normally see it and I want to add, show you some stats there.

And then, secondly, the view of your company across town and I also want to show you one technique that will help you be where you could be, okay? I would get your Google My Business where it could be so, alright?

Let's get started!

We're going to start by going off here. You're going to suit most people looking for concrete services use "Concrete Services Near" and it'll be "Me," right? I'm located in Northwest Iowa, so to pull up Sioux Falls, I got to do, I have to search "Sioux Falls, South Dakota," you know? So, it pulls up.

You're going to see a map similar to this. Sometimes, you're going to have an ad up here. Sometimes, you're going to have an ad down here. That ad is going to pull anywhere between 5 to 15% of the people looking for concrete service. Looking to spend money on their patios, driveways, foundations, those kinds of things.

But they're then 60 to 70% of the traffic, statistically is going to come down here and look at doing Amazon Analysis, basically, okay? This guy's got 2.8 reviews, 2.8 stars on his listing. He's got four of them on average of four of you out of the average there. Then, he's got, then this guy Northwest Concrete Cutting and Crane Service has 5, as a bunch of 5 star reviews.

Between these two companies, who would you go with? I mean from a viewer's standpoint, you know? Obviously, you're going to go with this guy here. I mean the debate is really and for this in this instance between Crump Concrete Construction LLC and Northwest Concrete Cutting and Crane Service because they've got 15 reviews and 4.5 stars.

And these guys got 6 reviews and 5 stars. I mean they're so that's really the closer debate. We got 5, 15% going to this ad, maybe a little more with the reviews there. And then, we've got 60 to 70% going to this part of the listing, the more trusted section because you can't just buy your positioning there, right?

And then, you've got then the rest of the traffic. The difference goes down here and checks out the organic results. So that's how that's the breakdown, that's the statistics here. Then, I want to show you my tool that enables me to see how your business listing comes up around town.

There's an assumption that your listing comes up the same way around town and it's not true, okay? So, let's look at Siouxland K & K, for instance. Around here, you can see that they come up pretty done well in the Southwest corner or Southeast corner of Sioux Falls and out into Northwest Iowa, you know?

Just out on the South Dakota border, right? Canton Granite all that stuff. But out by Brandon, they start to lose it and then start by Lennox, they start to lose it. But then, as you get into Sioux Falls Proper, they really don't do all that well. Because as we know, green does means you're getting, you have a high chance of getting the call.

But yellow means you're close to getting the call, but you're still not on, you're still below this into the "View All" section. But then, red and orange means, you've got a lot more work to do before you can actually show up and be visible to people looking for concrete services. So that's how this works specifically.

Now let's dive into your specific map listing and go from there, alright? Northwest Concrete Cutting and Crane, let's dive into your listing that's over Sioux Falls, right? So, this is your service-location. I'm supposing that you service up towards Garrison, if needed. A little bit North but this is centered over South the Sioux Falls area.

Plus, I know Harrisburg, and so on, and just growing more and tease, growing more as well. I figured it would be good to show this part of the map to you. So, clearly, you guys are showing up well on Renner and out by Andy's Acres but how would you go about expanding your market share in the Sioux Falls area?

So that's what I'm here to cover in this video here so or in this section. What as I mentioned earlier, the yellow portions are the easiest portions to take over because you can get the fastest results that way and you get more and more calls quicker, right? I know the concrete season, at least, the outdoor concrete season is winding down.

But this way, if you started soon on this, you'd be able to position yourself well for the next season in the spring where all the snow decides to melt off, right? So, let's dive into that specific strategy here. So, to you, I want to show you one technique here. That's going to optimize. That will help you optimize your Google My Business Listing.

Now, clearly, there's a ton of different tools that you can use. A ton of different techniques. Similarly, when you're finishing out concrete or cutting concrete, there's a number of different tools you can use. There's different concrete saws. When you're finishing concrete, there's floats and trowels and rooms and there's a lot of different techniques.

Similar use, when you're do it. When you're working with concrete, there's a lot of different tools. Also, when you're working with your Google My Business Listing. So, I want to show you one of those tools now. So, this is a tool called Geoimgr. It's a-, this is the free version. We use the pro version because we do this a lot, you know?

For-, but for, what you're using it for is the free version will be fine, alright? So, first of all, you're going to click on this blue button here and upload a photo. I've already done so for time sake. So then, a preview of that photo is going to come up here. So, this is a school parking lot right there, and then we've also got this map up here.

How do we use this map? Well, first of all, we go over to our Heat Map here. So, when then, we go to where we want our list listing to begin to show up because we can't just go right over here and we have because we have no basis, right? But we can go. What we can do is start to edge our way out across town, right?

The yellows gets the fastest results. So, we're going to try. We're going to pick on that location, right? So, we're going to go over here 29 and 229 and 90, so right across from the Sioux Falls Airport, right on Benson Road there. So then, we're going to go back over to the Geotagging. We're going to zoom out of this area and we're going to go up towards the airport line here.

We've got the airport right there and so this will be right on line where we want to come up right here. So, we're going to place our location icon by clicking, and then we're going to look at the-. Now, notice how the latitude and longitude marks are set up. So, this gives us the exact location of the icon where we want our Google My Business Listing to start coming up more and more because we got our edge our way out.

It takes a little bit of time, right? So then, we're going to notice that our new tags are different than our existing tags. We want the new tags to be on show up on both. So, we want both them in this case to be 43, 58. So, we're going to click on that. We're going to get a notification and then notice how both tags are 43, 58.

Then, we're going to go to name our image and this is the job that you want to do, right? In your case, it would be Concrete Cutting in that area. So then, you'd be able to you'd name it that way. So that's going to be significant. You want to make sure you have a few of your desired services in this area up to 8 words, okay?

I just cooked. I just added 5 because it's easiest to fit in there and easy to see, right? So then, you're going to go to your image description, add more services that you provide. These will be probably your ones that you're not getting as much margin on. It's not, it's kind of like your B Service. The ones that you'll do but they're not as profitable, okay?

Then, you're going to go to your go-. I had a link to your website or add a link to your Google My Business Listing, you know? It'll point Google back to your direction, which is always a good thing, okay? Then, you're going to click on download, and then you can. Then, you're going to upload the downloaded image to your Google My Business Listing because then it'll be tagged.

Then, what Google's thought process is it's going to notice a new image in your listing. I was like "Oh, Man! We got a new image! We got to check this out!" That's what Google does, right? And then, you can. It's going to scan the latitude, launches "Okay! Something went on here just South of 90 across from the airport over here!"

And then, what happened? So, I'm just going to read the document name and say "Okay! We got freshly poured concrete out there! So, we're going to do and of who did it?" That's gonna be the next question. Well, we're in the listing of Northwest Concrete Cutting. So, obviously, they've got to be associated with doing this.

So then, what will happen is as Google gets to know you more and more through the number of images that you optimize for the town of Sioux Falls or for the town, specifically of Andy's Acres and out here. I don't know what if there's a town here. I don't think there is. But as you optimize yourself for the Big Sioux River, I mean not really but this, let's be facetious.

But anyway, that's how that you'll start to show up more and more. So, and now, I've showed you a specific technique for optimizing your listing. I just want to dive into the overall strategy that my company Steady Calls takes when optimizing Google My Business Listings, alright?

Now, you've seen these three different things and you've seen just seen how you show up in normal Google My Business Listing around town. As well as, you know how you could also improve your listing if you chose to using the Geotag technique.

Now, I just want to tell you a little bit about how my companies, my company's Steady Calls helps companies in Sioux Falls. We service Google Map Business Listings so that Google comes to know you as in this case the concrete king of the space. Then, you got to imagine there's different ones that we do, you know?

You've got the concrete king, you got the HVAC king, you know? There's different ones that we do, so think. But what do we do with Google specifically, okay? You got to think of Google in this case like your forgetful sister or wife, you know? You the Geotagging is one way.

We send sticky notes to Google, reminding Google of your company's status inside of Sioux Falls, right? To stay at the top of your sisters or wife's mind, you go for. Basically, if you're telling your sister to do chores like we did when you were younger or you're still in the house or you know?

When you're trying to get your wife to remember to do something around the house that's been really bugging you. It's time to kind of reverse what stereotype is, but you know? Whatever you gotta continually remind them that you want to do something, maybe you want something done, you know?

Basically, that's what Steady Calls does with Google. We remind Google by pasting sticky notes all over your area, whether it's from Harrisburg all the way down to going Iowa, you know? It there's a whole bunch of areas around there that you, I don't know what radius of Sioux Falls you service.

But bottom line is I really appreciate your time here and please check out the attached Heat Map below, I've got it. You hit the blue button there and you'll be redirected to a page similar to this here. You'll be able to select your company like this if you click on the down arrow. You can either search for it up here or you can click on it and the map listing will adjust to that so to show off your company specifically. So, yep! Thanks for your time and have a great day!